Thursday, 14 July 2016
RAZER RELEASES WORLD’S FIRST ULTRA-LOW-PROFILE MECHANICAL KEYBOARD SWITCH
Razer’s new switch to debut in the Razer Mechanical Keyboard Case for Apple iPad Pro
IRVINE, Calif. – Razer™, a world leader in connected devices and software for gamers, today announced the Razer Ultra-Low-Profile Mechanical Switch, a first in the world of keyboard mechanical switches. The switches will be initially outfitted into the Razer Mechanical Keyboard Case for the Apple® iPad Pro.
Each Razer Ultra-Low-Profile Mechanical switch features a true actuation and reset point. Presses are registered with 70 grams of force, mimicking the feel of full-size mechanical keyboards in a form factor that’s slim enough to accompany a mobile device.
Razer invested in its own exclusive keyboard switch production lines earlier this year to raise the bar on keyboard and keypad durability and performance. The investment into switch research and design by Razer led to new keyboard technology that made the extraordinarily thin design of the Razer Ultra-Low-Profile Mechanical Switch possible. This also helped standard Razer Mechanical Switches set the benchmark for durability with an industry-best 80 million keystroke lifespan.
“We’re commonly thought of as a company that makes phenomenal products for gamers, but to design the very best products, we’ve had to innovate from the ground up – even from each individual component such as mechanical switches,” says Min-Liang Tan, Razer co-founder and CEO. “We’re excited about the potential of our Ultra-Low-Profile Mechanical Switch and look forward to exploring other applications in addition to the mechanical keyboard we’ve designed for the iPad Pro.”
The Razer Mechanical Keyboard Case for the Apple iPad Pro is equipped with Bluetooth technology for simple connecting and a metal kickstand. The case is available now at RazerStore.com. For more information, visit http://www.razerzone.com/ipadpro
U.S. $169.99 / EU €189.99
Worldwide – Immediate
For digital screens (websites, mobile, social media)
Razer Mechanical Keyboard Case for Apple iPad Pro – PNG
For print (magazines, posters, brochures)
Razer Mechanical Keyboard Case for Apple iPad Pro – TIFF Black Background
Razer Mechanical Keyboard Case for Apple iPad Pro – TIFF White Background
Razer™ is a world leader in connected devices and software for gamers.
Razer is transforming the way people play games, engage with other gamers and identify with the gamer lifestyle. Having won the coveted “Best of CES” award consecutively for six years, the company’s leadership in product innovation continues to create new categories for the gaming community that is estimated to have over 1 billion gamers worldwide.
Razer’s award-winning design and technology include an array of user interface and systems devices, voice-over IP for gamers and a cloud platform for customizing and enhancing gaming devices.
Founded in 2005, Razer is backed by Intel Capital, IDG-Accel and Heliconia Capital Management (Heliconia), a wholly owned subsidiary of Singapore investment company Temasek. For more information visit http://www.razerzone.com/about-razer.
Alain Mazer (Global Director of Public Relations)
Razer - For Gamers. By Gamers.™
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